BIG IDEAS + PEOPLE + MOOLA =
Here at Maspira Groupe, we wet nurse dragons to empower you to take your startup to the next level. Together with our hive of industry experts, investors, entrepreneurs, and mentors, we are poised to help you craft your ideas, connect to the right people, and ascend to the next phase.
WE DON'T HAVE PING PONG TABLES, OR FANCY SNACK BARS,
BUT WE THINK SOME THINGS ARE SEXY...
Like when our clients reach $10 million in revenue mark, and yes, you’ll find them among the big boys in the Fortune 500 space. And when our pitch decks have gone on to raise more than a cool $120 million to date — a 100% success rate!
As design-centric visionaries, we have launched innovative software solutions, and designed products and experiences that have touched millions. Yes. We put people and customers first. And we advocate that our clients do the same.
HOW WE WORK
THE RIGHT INGREDIENTS
We don’t discriminate, but we absolutely curate the folks with whom we work. Our reason is simple. We just want to do good, and spread that joy. It all starts with a great idea. Add to that a generous human with a giant heart, and amazingly, good begets good.
What is our litmus test for choosing our winners-in-progress?
• Ideas must have social or environmental impact and somehow change the way people live, work, and/or communicate
• Founders must have grit and be open
How do we choose our industry experts?
• They possess more than 10+ years in their industry
• They are regarded as Thought Leaders, with published articles, books, keynotes, etc.
• They handle the complex and have worked with startups and large corporations. We want visionary action heroes who have built something from the ground up and have managed large teams
How do we identify our investors?
• They must possess more than 20+ years experience in venture capital funding
• They exhibit initiative and have built their
• Their track record reads: succeeded, failed and succeeded again. Yes. We like ‘em gritty.
PRODUCT DEVELOPMENT & MARKET RESEARCH
• Market Requirement Document (MRD)
• Product Requirement Document (PRD)
• Minimum Viable Product (MVP)
• UX & UI Design
• Design Thinking Sprints
• User & Market Research
BUSINESS GROWTH & INNOVATION STRATEGY
• Business & Pricing Models
• Customer Segments
• Mission and Value Propositions
• Go-To-Market Strategy
• Sales & Distribution Channels
• Growth & Partnership Strategy
• New or Expansion of Markets
• Business Metrics, Conversions & Engagement
• Customer Success Strategy
& CX Journey Mapping
• Brand Voice & Tone
• Brand Visual Language
• Digital and Social Media Strategy
• Thought Leadership Strategy
• Events Planning
• Inbound & Outbound Strategy
PITCH & ROADSHOW DECKS
• Investor Ready Financials
• Investor & Industry Expert Insights
• Storytelling & Content Development
• Presentation Coaching
CMO OF VARONIS
Mel Lim helped us ask the right questions early on so that we could understand where we needed to go, and then partnered with us every step of the way to get there...
CEO OF AXURE
Mel is insanely talented. She has the ability to nurture an idea into a result beyond anything you thought possible. Mel truly takes every design and experience to the next level, and I feel very fortunate to have Mel helping drive our creative direction.
CEO OF ZEETO
Mel and her team were incredibly helpful at taking my convoluted thoughts on the technology we are building and turning them into a short, succinct message that explains our company. This is the first time we have been able to distill what we do down to an elevator pitch (albeit a long elevator ride) and it's been immensely helpful...